On-demand: 11 tips to ensure your offering is export ready

Get expert advice to boost your appeal to the inbound market from the leading voice of the tourism export industry - the Australian Tourism Export Council.


ATEC’s Jennifer Bruce took us through the export council’s recommendations on the steps needed to get your business international ready. From validating your idea all the way to welcoming the guests here in Australia, the lessons you will learn in this webinar will put you on the right path to inbound success.


The webinar covered:

  • How to tap into the international marketplace
  • How to  validate your desired target market
  • How you can commercially do business on a trade level
  • Marketing tips to avoid deterring your intended target market
  • What trade channels to use to reach consumers
  • How to avoid spending  thousands of dollars on consumer and trade marketing
  • Q&A session

Webinar details

Duration: 60 minutes w/ Q&A


  • Meredith Baxter, Sales and Marketing Manager, Booking Boss
  • Jennifer Bruce, National Manager, Industry Development & Education, ATEC
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